4 Not So Insignificant Words

You have likely seen our unique business card with the hole in the middle. When presented to a new acquaintance it is always noticed and almost always commented on, often with a joke. “Hey, can I get another card. There’s a hole in this one.” “Who shot a hole through...

Is the customer always right?

“The customer is always right“ is an old adage that may or may not be true, however “Is this the right customer?” is an even more important question that businesses should be asking themselves. One of the cornerstones of an effective business strategy is deciding who...